As part of our Marie Claire by Lifebox ‘Winter Skin edition,’ we caught up with each of our wonderful subscription gift box partners about their fantastic products. We discovered the story of how the products came to be and discussed their excitement to be featured in Marie Claire by Lifebox.
BetterYou’s amazing supplements are the reason they’re one of the country’s leading supplement suppliers. They have a range of nourishing, health-boosting products such as; Magnesium Gel, Multivitamin Oral Spray, Body Butter plus many more fantastic products. We caught up with BetterYou and found out all about their brand and their love for health and beauty.
For those who don’t know what you do, briefly introduce us to BetterYou?
BetterYou is a natural health company specialising in oral vitamin sprays and transdermal (through the skin) magnesium.
Focusing on improving nutrients which are increasingly omitted in today’s modern diets and lifestyles, BetterYou has developed a growing range of innovative and effective products which benefit from delivery mechanisms* proven to provide superior absorption than traditional tablets or capsules.
At the leading edge of innovation, BetterYou was one of the first natural health companies to launch an oral vitamin spray and transdermal magnesium range. The company’s success has been underpinned by continual ground-breaking research and a passion to find quality natural ingredients that are absorbed well and utilised by the body.
Over the last decade, the company has won more than 30 industry awards for its products which demonstrate the cutting edge of innovation and effectiveness.
*sprays, flakes, gel, oils, butter and lotions.
How did you come up with the idea?
Andrew Thomas founded BetterYou in 2007 following a chance encounter with a biochemist called Juan Rosello in the States, who introduced him to the science behind transdermal magnesium (applying magnesium through the skin), which was being used for competitive advantage at the time, primarily in the American sports industry.
Juan introduced Andrew to the mine in Northern Holland and it was from this point that he properly understood the quality of the source of magnesium and, for Andrew, being an asthmatic, it transformed his life. Using magnesium chloride through the skin enabled Andrew to stop his reliance on steroid-based inhalers, which he’s now not taken for over nine years.
Andrew used his own personal experience to create quality products that can have a positive impact on the quality of people’s lives.
Who are the team at BetterYou?
BetterYou is comprised of 36 individuals passionate about changing the health and well-being of the nation.
Talk to us about supplements and why should we be having them?
Our need for magnesium has never been so great. Modern diet and pressured lifestyles have resulted in a drastically poor magnesium intake, significantly lower than anything experienced before.
More than 70 percent of people in the UK has low magnesium levels, according to research by the laboratory Mineral Check. And the Government’s National Diet and Nutrition Survey revealed that most children and adolescents fail to get the recommended daily allowance with 53 percent of teenage girls showing levels of gross deficiency.
Although magnesium can be obtained via rich dietary sources (cereal, dark green vegetables, nuts and seeds), it is difficult to guarantee a regular and significant intake. It’s highly recommended that magnesium supplementation is introduced into your daily routine to help replenish your levels. However, the mineral is poorly absorbed when taken orally – too much can have you rushing to the toilet!
The answer is for it to be absorbed through the skin, using the BetterYou magnesium range.
A study published in the European Journal of Neutraceutical Research has shown that magnesium absorbed through the skin works five times faster than tablets. The mineral gets taken in through the pores and directly into the blood vessels and muscles.
Who would you buy BetterYou supplements for?
Everyone! The company offers a range of magnesium products which are applied to the skin, including sprays, gel, body butter and lotion, bath flakes and soaks.
How and why did you get involved with Lifebox?
BetterYou is proud of its association with LifeBox – a brand that shares its ethos of providing consumers with healthy snacks, and natural products to set them on a journey to a healthier lifestyle.
The partnership began which Lifebox approached BetterYou to feature it’s MagnesiumOil Spray as part of the highly curated subscription gift box.
When is the best time to take BetterYou?
BetterYou products can be taken at any time as they don’t rely on the digestive system and don’t need to be taken with food or water.
What is your top wellness tip?
For a natural way to unwind, achieve a great night’s sleep and wake to feel refreshed, treat yourself to a 20-minute bath soak with BetterYou Magnesium Flakes bath followed by a couple of sprays of MagnesiumOil.
Where can we find out more about BetterYou?
Visit the website or follow us on social media.
We’re super pleased to feature BetterYou in our Marie Claire made by Lifebox ‘Winter Skin edition,’ to find out even more about their amazing product click here.